Celebrity & influencer giveaways for brands. Real followers,
not prize hunters.

It includes selecting the account by real audience affinity, full negotiation with the influencer or their representative, prize design and entry mechanics, drafting the legal terms, and measuring followers retained after 30 days. It does not include buying followers or fake engagement to inflate the giveaway's results: that breaks platform rules and exposes the account to a penalty.

It can, and that is exactly why half the work is in the prize design and the account selection, not the giveaway mechanic itself. A generic prize and an account chosen only for follower count attract people who enter every giveaway with no intention of ever buying. We design the prize to appeal only to people who fit your customer, and we measure 30-day retention precisely to catch whether the giveaway brought in a real audience or prize hunters.

Account selection and negotiation usually take 1 to 3 weeks, depending on the influencer's availability. The legal terms and mechanics are prepared in parallel, in about 5 to 10 days. The giveaway itself runs for however long is set, typically 3 to 15 days of entries, and retention measurement closes 30 days after it ends.

The legal terms have to cover this in writing: a deadline for the winner to identify themselves and claim the prize, and what happens if they do not, normally moving to the next entrant in the order the terms set out. Without that provision, a giveaway has no valid close and can be considered poorly run in the eyes of the platform or the tax authorities. We draft it in from the start rather than improvising if it happens.

The notarised deposit is mandatory when the giveaway is aimed at the general public rather than only already-identified customers: it proves to anyone that the prize exists and gets delivered according to the terms. We handle it as part of the service whenever the case requires it. Tax withholding applies in Spain to prizes above the legally exempt amount, is paid by whoever awards the prize, and the winner receives a withholding certificate. In Malta and in international campaigns we review the tax framework case by case, because it is not the same. It is the part the sector skips most often, and where we take the most care.

The budget available for the prize and for the influencer's fee, and the market where you want impact: Spain, Malta or both, because that changes both the recommended account and the tax treatment of the prize. With that we prepare a proposal of matching accounts and a cost range before negotiating anything, so you decide with real figures, not a generic estimate.